Qatar Airways has enhanced its highly successful sponsorship of the ABB FIA Formula E Championship electric street racing series. The new three-season deal sees Qatar Airways continue its title sponsorship of the Paris E-Prix, which takes place on 28 April after the tremendously successful 2017 Qatar Airways Paris E-Prix last year, as well as now being title sponsor of the New York City E-Prix, which takes place on July 14-15.
The enhanced partnership also means Qatar Airways will become the Official Airline Partner for the Rome E-Prix on April 14, and the Berlin E-Prix, on 19 May this year.
The enhancement of the airline’s Formula E partnership comes after the tremendously successful 2017 Qatar Airways Paris E-Prix, which took place in the French capital last May, and the first-ever New York City E-Prix in July 2017, where Qatar Airways was the Official Airline Partner.
Qatar Airways Group
Chief Executive, Akbar Al Baker, said: “As an airline which is always ahead of the curve and driven to innovate, it makes perfect sense for us to expand our partnership for flagship events this season as the Official Airline Partner of the future of motor racing, through Formula E.”
Founder and Chief Executive Officer of Formula-E, Alejandro Agag, said: “After another enthralling season last year, we are delighted that Qatar Airways has reaffirmed its commitment to Formula E by extending its partnership and becoming race title partner of not only the Paris E-Prix, but for this season, the New York City E-Prix as well. .”
Qatar Airways believes in the power of sport to bringing people together, and sponsors many top-level sports around the world. As well as sponsoring Formula E, Qatar Airways is also the Official Airline Partner of FIFA, which includes 2018 FIFA World Cup Russia, the FIFA Club World Cup, the FIFA Women’s World Cup and the 2022 FIFA World Cup Qatar.