Sipradi Trading, authorized distributor of Tata Motors, has launched the new gen-next lifestyle SUV, the Tata NEXON. It is Tata Motors’ fourth product based on ‘Impact Design’ philosophy. Combining contemporary design with best-in-class technology and features, the Tata NEXON is intended for customers who like their car to make a unique style statement.
Launched at an introductory price of Rs 32,75,000 for the petrol variant and Rs 41,55,000 for the diesel variant, Tata NEXON is one of the most competitively priced SUVs in its segment.
Speaking at the launch, Sujan Roy, Head – International Business, Passenger Vehicle Business Unit, Tata Motors, said, “As part of our business strategy, we are renewing the focus on filling product gaps and tapping emerging white spaces. We introduce products that not just enhance the brand but are aligned with the rising aspirations of customers. The Tata Nexon is the culmination of this radical shift in thinking and will further expand Tata Motors’ addressable market.”
The Tata NEXON is a revolutionary design of “breaking the box” with an aerodynamic silhouette. This enhances its sporty character and marks an evolution in SUV design by combining the functionality of an SUV with style of a sports coupe. Tata Nexon is available in four variants (XE, XM, XT, and XZ+) and five colours (Vermont Red, Moroccan Blue, Seattle Silver, Glasgow Grey, and Calgary White), with a standard warranty of 75,000 km or three years, whichever is earlier.