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Wed, July 17, 2024

NEW WHEELS ON THE ROADS

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Nepal’s automobile industry is growing annually and we aren’t just talking about the sale figures of established brands available in the market. There’s a whole new range of international automobiles that have made their foray into Nepal and have a growing client base. B360 talked with some of the fresh new automobile companies about their products and future plans.

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Peugeot

Ujjwal K.C. Assistant Manager - Sales, Shangrila Motors

About Peugeot Shangrila Motors is the sole authorised distributor of Peugeot vehicles and spare parts for Nepal. The company is associated with Golchha Organisation.

Peugeot combines design, style and emotion in all areas with its ambition to be the world’s high-end generalist brand.

Peugeot in Nepal There is already a plethora of automotive products available in Nepal, yet there are only a few European products available in the market even when the interest for European brands is increasing among customers. Keeping the growing interest and demand for European brands in mind, we decided to bring Peugeot into Nepal. As a brand, Peugeot is amongst the oldest European automotive brands. It’s for people who love uncompromising quality with sleek design and a rewarding driving experience.

Available models 2008 Compact SUV, 508 Premium Sedan, 3008 Sports SUV and 5008 7 Seater SUV.

Price range From Rs 82,00,000 to Rs 1,34,00,000

Target customer Young entrepreneurs, business persons, professionals, car enthusiasts and anyone who wants a technically advanced premium automobile with exceptional safety and comfort features and unmatched driving experience.

Expected sales in 5 years We hope to see more than 1000 units of Peugeot on the roads in Nepal within five years.

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Runner Motorcycles

Karuna Pudasani Brand Manager, Raman Motors

About Runner Motorcycles Runner Automobiles is a pioneering two wheeler manufacturer and exporter in Bangladesh. It has state of the art factory spread across 38 acres of land in Bhaluka, Dhaka, capable of producing at least 100,000 units a year.

Raman Motors is a pioneer motor company and the authorised distributor and sole supplier of Runner Motorcycles. We are dedicated to serving the best bikes in the commuter segment in the Nepali market. Raman Motors offers 80cc to 150cc Runner Motorcycles. We have maintained eight models of bikes in a perfect combination of price and quality.

Available models The eight models are: Knight Rider 150cc, Turbo 125cc, Bullet 125cc, Royal+ 110cc, Kite+ 110cc (scooter), Cheeta 100cc, Ad 80 Delux 80cc and Bike RT 80cc.

Price range From Rs 1,52,000 to Rs 2,45,000

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SWM Motorcycles

Sandesh DC President, Gyan Group

About SWM SWM is a pure Italian motorcycle company established in 1971 in Milan, Italy. SWM Motorcycles are the only manufacturers in Italy with pure Italian racing chromosomes and unbeatable designs.

SWM in Nepal After a lot of technical research and market study, we wanted to introduce a high performance pure Italian product in the Nepali market at very reasonable pricing and quality after sales service. The quality and performance of the product motivated us to import SWM motorcycles here.

Available models SWM Silver vase 440 cc (Classic Scrambler), RS 300 R (Enduro) and SWM Super dual 650 T (the lightest adventure touring motorcycle).

Price range Rs 12.5 lakhs to Rs 20 lakhs

Target customer Bike enthusiasts who want to upgrade into high performance motorcycle.

Expected sale units in 5 years According to Global SWM customer feedback, expert riders and bloggers’ review and Nepali market study, we believe we can achieve 2500-3000 units in five years.

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BAW Warrior Nepal

Saurav Shrestha Beijing Automobile Works

About BAW Beijing Automobile Works (BAW) are pioneers in producing light off-road vehicles for the past 40 years with one of the best R&D facilities within the Chinese automotive industry.

BAW in Nepal There is a growing demand for pickup vehicles that can combine both personal and commercial use. We saw this as an opportunity to make a mark with our line up of vehicles.

Available models The BAW Warrior BJ2022 is a 4x4 dual cab pickup truck that can handle commercial and personal duties with ease on almost all terrains.

Price Rs 47,00,000

Target customers For those who travel off-road. It makes the journey easier and much more enjoyable with its excellent capabilities. It is also targeted towards the hydropower project companies as they have to navigate adverse road conditions.

Expected sales in 5 years By the amount of inquiries and bookings we are receiving, we are looking at a very bright future for BAW in Nepal. However, we should not overthink this. We want our growth to be steady rather than sporadic.

[/nextpage] [nextpage title="CF Moto Nepal" ]

CF Moto Nepal

Lex Shakya Marketing Head/ HR Manager, Anna International

About CFMOTO CFMOTO is a global manufacturing powerhouse producing quality power-sports products for more than 20 years and is the largest exporter of ATVs and UTVs.

CFMOTO in Nepal The main reason behind bringing CFMOTO into Nepal is to facilitate the need for performance segment motorcycles such as adventure bikes, commuter bikes, power sports and more. Our motorcycles have the highest built-in user value achieved from decades of experience in the power sports industry worldwide. The Nepali market was dominated by commuter segments models, but now the demand for performance segment has increased with premium features at affordable prices. CFMOTO is one of the best choices.

Available models We have six different models: ST Papio, 150NK, 250NK, 400NK, 650NK and 650MT.

Price range Rs 2.25 lakhs to Rs 16 lakhs

Expected sales in 5 years We have sold 372 units and counting since CFMOTO was introduced last year at the NADA Auto Show. Considering the response and the strengthening development of CFMOTO on a global platform, we target to sell at least 500-700 motorcycles in this fiscal year and improve the numbers as we move forward.

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JUNE 2024

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