Ather Energy Nepal launches festive campaign offering exclusive booking benefits

KATHANDU: Ather Energy Nepal has launched a festive campaign offering exclusive benefits for customers who book the Ather 450 series or the all‑new Ather Rizta, the company said on Monday. The limited‑period offers are aimed at encouraging a shift to electric scooters during the festival season.

The campaign includes a free Eight70 battery warranty, 0% interest financing, a minimum exchange valuation of Rs 30,000 and a value addition of Rs 8,000, subject to terms and conditions, the company said.

According to the company, the 450 series sets the benchmark for premium electric scooters in Nepal, highlighting its powerful performance, quick acceleration, SkidControl safety features and AtherStack software for intelligent connectivity.

The Rizta, launched at NAIMA 2025, is presented as a family‑oriented model with a claimed 159 km range, 56‑litre storage, a 7‑inch TFT smart display and a comfort‑focused design, the company said.

Suryansh Vaidya, CEO of Vaidya Energy, said Ather is not about offers or discounts and stressed the festival’s focus on new beginnings and family togetherness, adding that a cleaner, smarter scooter is an apt way to celebrate.

The company has described the campaign as a once‑in‑a‑festival opportunity to adopt sustainable urban mobility with limited‑period benefits for customers in Nepal.