CG Digital opens 28th showroom in Biratnagar

BIRATNAGAR: CG Digital, the retail arm of CG Electronics, has opened its 28th showroom in Biratnagar, Koshi Province, expanding its presence in eastern Nepal. The company said the new outlet is the largest multi-brand showroom in the country, bringing a range of global electronics and home appliances under one roof for customers in Biratnagar and neighbouring areas.

The inauguration was led by Rajendra Raut, President of Nepal Chamber of Commerce (NCC) Koshi Province. President Raut cut the ceremonial ribbon as chief guest. The company said the opening underlines its commitment to improving access to modern retail services, high-quality products and dependable customer support across eastern Nepal.

CG Electronics’ nationwide retail network now comprises 28 outlets, including 22 CG Digital showrooms and six LG Brand Shops. The Biratnagar showroom stocks televisions, refrigerators, washing machines, air conditioners, microwave ovens and small domestic appliances from brands such as LG, CG Meridia, TCL, Godrej, Midea, Crompton, Beko, Sensei, Kent, Elica, Black+Decker, Burly and Goodmans. Mobile handsets from Nothing, Motorola and Ai+ are also available.

To mark the opening and the Vijaya Dashami festival, CG Digital has launched several promotional schemes. The 'Spin and Win' initiative offers instant discounts of up to 30%, a 'Bumper Lucky Draw' will award mobile phones to five winners, and the 'Sure Shot Gift' scheme guarantees a gift with every purchase. The retailer is also offering 0% interest equated monthly instalment (EMI) options and trade-in exchange facilities, subject to standard terms and conditions.

The company said the new showroom aims to provide a single shopping destination where customers can compare technologies and choose products suited to their household needs.