Country Foods launches Nova Juju Dahi in Nepali market

KATHMANDU: Country Foods has launched a new premium dairy product, Nova Juju Dahi, in the Nepali market.

The firm said Nova Juju Dahi combines traditional Nepali taste with modern production technology to offer a 'pure, rich, and delicious dairy experience.'

Alongside the yoghurt, Country Foods introduced a range of other dairy items including paneer, ghee and milk.

Company representatives said the new line has been developed with a focus on hygiene, nutrition and taste. They added that modern technology and premium raw materials are used to preserve natural flavour and ensure consistent quality for consumers.

The launch materials emphasised that the products aim to make everyday life healthier and more wholesome for Nepali families. The company also highlighted its commitment to meeting international quality standards through updated packaging and production methods.

On the brand’s identity, the company said, “Nova is not just a dairy brand but a symbol of Nepali taste, trust and quality.” Officials said they plan to introduce more innovative and premium dairy offerings in the future.